Apple Watch 9 Series: Every Big Rumor on Apple’s Next Timepiece

Apple is the king of smartwatches, and it’s been ruling for years now despite a slow start. With 2023 underway, we look forward to the next generation of the company’s iconic timepiece. Over the years, Apple has made a steady stream of upgrades to the Apple Watch, adding an always-on display in 2019, blood oxygen monitoring in 2020, a larger display in 2021 and temperature sensing in 2022.

However, an incremental upgrade is more likely to materialize this year, given that Apple shook up its smartwatch lineup last year with the introduction of the luxury Apple Watch Ultra and the second-gen Apple Watch SE. Right now, there are a few rumors to run with for the Watch Series 9 (other than for the iPhone 15 series), but we’ll be sure to update this article as we get a whiff of any credible buzz.

New sensors

The main new health feature expected to come to the Apple Watch is non-invasive and continuous monitoring of blood glucose, according to a Bloomberg report published in February. Currently, testing for blood glucose requires pricking the skin for blood. To test glucose levels without blood, Apple is said to be exploring an approach that involves using a silicon photonic chip for a measurement process called optical absorption spectroscopy. This technique shines light from a laser under the skin to determine the amount of glucose in the body, the report says. While probably great progress has been made in bringing this feature to life, the technology needs to be miniaturized to fit into a wearable device. If Apple pulls this off, it has the potential to make the Apple Watch essential in millions of diabetic households.

The Apple Watch Series 8 adds a temperature sensor. But how it performs over time is still TBD.

Scott Stein/CNET

MicroLED display?

The Apple Watch received an OLED screen years before the iPhone, and now the rumor mill suggests that the Apple Watch could receive another display upgrade before Apple’s smartphones. According to a Bloomberg report, MicroLED displays manufactured in-house are set to appear on the next Apple Watch Ultra model, which could arrive in 2024 at the earliest. Previous rumors had pointed to 2023 as the year for a MicroLED Apple Watch. This represents yet another effort by Apple to reduce its reliance on external tech partners – in this case Samsung and LG – as it strives to build more components on its own.

Not to be confused with Mini-LED, MicroLED is touted as the next big leap forward for display tech from OLED. It gets its name from the millions of teeny tiny pixels that instantly create the image. The main hurdle to mass adoption is getting those pixels (and screens) small enough. MicroLED is brighter than OLED with similar perfect black levels and no danger of burn-in.

Launch and price

Apple has released a new generation of the Apple Watch every year since its debut. This year, unless the company breaks tradition, the Apple Watch Series 9 will probably arrive in the fall of 2023 alongside the iPhone 15 series.

There are also no leaks on the starting price of the Apple Watch Series 9. However, the price has remained the same for several years, at least in the US, and we expect prices to remain the same in 2023. Apple Watch Series 8 starting at $399.

What we expect

We expect the Apple Watch Series 9 to have everything that the Watch Series 8 has. Those features include an always-on display and various size options and finishes. We also expect that the Watch Series 9 will receive an upgraded processor (probably the S9) and support for the next software version, WatchOS 10. Hopefully we will also see an improvement in battery life, which the Watch 8 did not receive.

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