Going into 2020, Marvel was an unstoppable juggernaut of a franchise. In ten short years, Marvel went from possessing a roster of unknown characters to being the most recognizable superhero brand in entertainment. In their first few phases, Marvel was able to turn obscure characters like Hawkeye, The Guardians of the Galaxy, and Ant-Man into beloved anchors of multi-million dollar films.
As the Infinity Saga drew to a close, Marvel thought about duplicating their iron-clad formula for movies on television with a slew of original content designed for Disney plus. Although the idea seemed brilliant at the time, Marvel’s efforts on Disney plus have only intensified the audience’s feelings of fatigue related to the brand. Instead of feeling as if they needed to watch every entry to keep abreast of the overarching plot, fans started to skip certain shows and, as a result, films. According to two Comic Book ResourcesMarvel could delay some of their scheduled Disney plus shows as they continue to focus on quality over quantity.
According to two The Directa Disney+ Japan blog post has revealed that the three shows still on schedule for a 2023 launch are Secret Invasion, Loki Season 2 and Ironheart. The post excludes several other Disney+ shows Marvel announced for a potential 2023 launch at San Diego Comic-Con, namely What If…? pseason 2, which had announced an early 2023 premiere; Echowhich was originally aiming for summer 2023 before being pushed back to much later in the year; X-Men ’97, which was aiming for the fall; spirit Agatha: Coven of Chaoswhich had an announced a release window of late 2023/early 2024. If the blog post holds true, it seems that these titles will not hit Disney+ until 2024 at the earliest.